Write a review CTA
Drive satisfied customers to your Google review form with configurable button labels. More public reviews strengthen both your widget and your Maps listing.
Everything included
Google Reviews featuresbuilt for growth
Layouts, filters, automatic sync, and search-ready JSON-LD — sync well beyond the Places API five-review cap on paid plans, with no Google Business Profile login.
No Google login
All your reviews, zero Google account hassle
Many review widgets that rely on the Google Places API alone show at most 5 testimonials — Google’s hard limit on that endpoint, with no pagination. To go beyond that, other providers usually ask you to sign in with Google and connect a verified Business Profile (OAuth). GR Widget takes a different path: search for your business, paste one embed, and we sync many more reviews automatically on paid plans — no Google Business Profile connection required.
Your plan sets how many reviews we store and sync (30 on Site, unlimited on Business, unlimited on Agency). Connecting Google Business Profile is optional, never a gate to getting started.
Design freedom
Display & customisation
Choose from 13 embed types in three groups: rating badges for navbars and footers, review feeds (list, grid, masonry, carousel, slider) for landing pages, and floating stickers for headers and corners.
Customise accent colours, light or dark themes, maximum number of reviews, and minimum star rating. Paid plans remove “Powered by GR Widget” branding for a seamless on-brand experience.
Two-line embed for any CMS
Install with a single async script tag — no npm packages, no jQuery dependency. Works via the WordPress plugin or Custom HTML blocks, Webflow embeds, Shopify theme.liquid, Squarespace code injections, and hand-coded sites.
Updates made in your GR Widget dashboard propagate automatically; you never redeploy code when you tweak colours or filters.
Search visibility
Search-ready review markup
Paid plans include JSON-LD so search engines can read your rating and reviews. Google alone decides whether stars appear in results — eligibility varies and is never guaranteed. Your embed outputs Product JSON-LD with your business name, aggregate rating, and individual reviews — structured data search engines can parse.
Self-serving LocalBusiness stars on your own site often do not qualify under Google’s policies. Our Product markup follows a common industry workaround (similar to ElfSight and other review widgets), but eligibility is never guaranteed. Pair structured data with strong on-page copy and review acquisition on Google Business Profile.
Results with star ratings draw the eye — when Google chooses to show them.
Safe & compliant
Trust, compliance & review growth
GDPR-friendly embed
The widget script does not load advertising trackers or fingerprint visitors. We only count anonymous widget loads server-side for abuse prevention.
Domain locking
Restrict embeds to domains you authorize — preventing copy-paste abuse of your widget ID on unrelated sites.
Compare plans
Sync, data & plans
| Feature | Free | Site | Business | Agency |
|---|---|---|---|---|
| Allowed domains | 1 | 1 | 5 | 30 |
| Widgets | 1 | Unlimited | Unlimited | Unlimited |
| Views | Unlimited | Unlimited | Unlimited | Unlimited |
| Reviews | Up to 5 | Up to 30 | Unlimited | Unlimited |
| Review sync frequency | Weekly | Weekly | Daily | Daily |
| Widget layouts | 6 | All 13 | All 13 | All 13 |
| Flyout review drawer | ||||
| Full review sync without GBP login | — | |||
| Remove GR Widget branding | — | |||
| Star, keyword & reviewer filters | — | |||
| Google reviewer profile photos | — | |||
| Review structured data (JSON-LD) | — | |||
| Photos uploaded with reviews | — | — | ||
| AI review summary card | — | — | ||
| White-label embed option | — | — | — |
Works on every major platform
Agencies standardize on GR Widget because one embed pattern works across client stacks — WordPress, Wix, Shopify, Drupal, Squarespace, Webflow, and static HTML.
HTML / Custom
60 seconds to live
Ready to embed your reviews?
Create your first widget in under a minute. Have an idea we should build? Share it in community feature requests.